We make data easy

Operated by engineers with 20+ years of collective experience, with a focus on financial services. Based in NYC.

Engineering Leads

Alexander PetraliaManaging Partner

Alexander Petralia

Analytics Engineering

Ex-SVP Data Analytics at iCapital. Builds production data platforms and ML products for C-suite stakeholders.

Parth Mehta

Parth Mehta

AI / ML Engineering

Ex-Meta AI lead. Built Gen-AI image editing and ML-driven ad optimization for eCommerce advertisers. CMU.

Erica Wu

Erica Wu

Data Engineering

Ex-Netflix data engineer. Large-scale batch and streaming pipelines (Spark/Flink) across Netflix, PlayStation, and Apple.

Tarang Khanna

Tarang Khanna

ML Infrastructure

7+ yrs building ML systems across NLP, vision, and generative AI. LLM training and GPU/Kubernetes infra at Apple, Meta, and Uber.

Jorge Vicente Cantero

Jorge Vicente Cantero

ML Infrastructure

Ex-Netflix ML infra engineer. Co-architected Netflix's real-time ML feature platform. Scala compiler contributor; EPFL.

Clayton Leach

Clayton Leach

Data Science

Senior data scientist, ex-Stripe. Risk and fraud modeling across fintech. UC Berkeley (MIDS).

We modernize yourdata foundation.

Why investin your data?

Consolidate fragmented customer data into a single view.

Track operational KPIs and automate custom workflows.

Our Process

Every engagement starts with a diagnosis, not a build. We assess before we scope, ship in review cycles, and hand the system back to your team. Typical engagement: 90 days to three quarters.

Engagement length 90 days – 3 quarters Starts with a fixed-scope discovery before any long-term commitment
  1. 30 min · free

    Initial call

    We learn your systems, goals, and constraints; you see how we work.

  2. 2–4 weeks

    Discovery & assessment

    Audit the stack, interview stakeholders, and map where data moves revenue or cost.

  3. ~1 week

    Proposal & SoW

    A scoped plan with milestones, deliverables, and fixed pricing.

  4. 2–4 weeks

    Architecture

    Target-state platform and system design, reviewed with your team before any build.

  5. 1–2 quarters

    Implementation

    Built in short cycles — working increments, not a big-bang delivery.

    ↻ Iterative
  6. 2–4 weeks

    QA & handoff

    Testing, documentation, and knowledge transfer so your team owns it — no lock-in.

Pre-engagement
Call & paid discovery · ~1 month
Build engagement
Architecture through handoff · 1–3 quarters
Schedule a Call